Lower rolling resistance - less fuel, less emissions
Rolling resistance refers to the energy lost when the tire moves as you drive. The lower the rolling resistance, the less energy is lost and less fuel needed. Better fuel efficiency has a positive effect on the environment and on the driver’s carbon footprint, as there are less CO2 emissions. For electric cars lower rolling resistance means longer driving range.
Our goal for developing the rolling resistance of our tires is that by 2028, we aim to have at least 60 tires in the best rolling resistance A class of the EU Tyre Labeling system.
![a man gleaming next to a car](https://nokiantyres.studio.crasman.cloud/pub/Corporate%20Web/Media/Sustainability/001_3x2_man-next-to-car_1920x1280_nokian-tyres.jpg?c=system_x1080)
Tires' most significant environmental impact: fuel consuption during driving
Carbon dioxide is the most significant greenhouse gas generated by traffic. Fuel consumption during driving is the single most significant environmental impact over a tire’s service life.
We have managed to reduce the rolling resistance by improving tire constructions and compounds, among other things. We are also utilizing the latest functionalized polymers to reduce hysteresis losses and rolling resistance.
Around 90% of Nokian Tyres’ tires are in the best rolling resistance categories A, B or C. This translates to an annual decrease of over 100 million kg in CO2 emissions.
The difference is significant for a car owner – and not just environmentally. A class A summer tire that has a correct tire pressure can save up to 0.5 liters of fuel per 100 kilometers compared to the lowest performing tires.
In the end, eco-friendliness in traffic comes down to a very simple fact: the driver has all the power to make a positive impact. Approximately 89% of a Nokian Tyres tire’s carbon footprint is created during its use. A wise choice of tires, the right tire pressure, and a careful driving style significantly reduce the CO2 emissions from driving.