We reinvent tires
Nokian Tyres' purpose is to make the world safer by reinventing tires, and how they are made, over and over again. We develop and manufacture premium tires for passenger cars, trucks and heavy machinery. Our Vianor chain provides tire and car services for people and for businesses.
Nokian Tyres in numbers
1.3
EUR billion
Net sales at the end of 2024
71.4
EUR million
Segments operating profit
3,800
professionals
globally
46
countries
where our products are sold
Latest releases
Kimi Räikkönen joins Nokian Tyres' team as Brand Ambassador
Nokian Tyres concluded personnel negotiations in Finland
Nokian Tyres launches the industry’s first award-winning smart tire technology with load-sensing

Two legends of the north, one perfect match
We have joined forces with Finnish Formula 1 legend Kimi Räikkönen. Both built for extremes and share the DNA for uncompromising performance, some collaborations just make sense.

Timing is everything
Timing matters, and when it comes to sustainability, the stakes are global. If we wait too long to cut emissions or switch to smarter materials, we won’t just miss the moment – we’ll miss the road ahead.

Joining the world of ice hockey
We are proud to be an Official Sponsor of the 2026 and 2027 IIHF Ice Hockey World Championships, the world’s largest annual winter sports event.
Nokian Tyres as an investment
Nokian Tyres is investing in profitable growth with the aim of achieving EUR 2 billion in net sales while committing to delivering sustainable shareholder value.
Our stories

Nokian Tyres corporate website comes second and improves the most in Webranking survey
Nokian Tyres Corporate website at company.nokiatyres.com succeeds in this year’s Webranking by Comprend survey. Nokian Tyres Corporate website at company.nokiatyres.com succeeds in this year’s Webranking by Comprend survey.

Your winter tire guide: What to know before you buy
Winter is soon here, and many drivers are considering winter tires. Here are the top 3 most often heard questions and answers to those thinking about getting new winter tires this season.

The Nokian Tyres Green Step Ligna concept tire wins at the New Wood 2025 bioeconomy breakthrough competition
The Nokian Tyres Green Step Ligna concept tire, developed in collaboration with UPM, was named the winner of the 2025 New Wood competition.
Safety through
People
Safety isn't a job for those taking the easy way out. It calls for skilled professionals uniting as a dedicated team that takes pride and honor in the end-result.
Heritage
Born under the Arctic sun, far from perfect weather and roads, it’s in our Nordic nature to design solutions that ensure peace of mind in all conditions.
Innovation
As the tire industry pioneer, we keep ahead of the changing world with new innovations, continuous development and exceeding highest of standards.
Sustainability
Committed to making smarter choices for our surroundings, we set example in responsibility. A safer place to not only drive, but work and live; generations on.



