Nokian Tyres Hakkapeliitta 01 with on-demand grip
The world’s first studded winter tire that automatically adjusts to changes in temperature.
Read more about Hakkapeliitta 01We reinvent tires
Nokian Tyres' purpose is to make the world safer by reinventing tires, and how they are made, over and over again. We develop and manufacture premium tires for passenger cars, trucks and heavy machinery. Our Vianor chain provides tire and car services for people and for businesses.
Nokian Tyres in numbers
1.4
EUR billion
Net sales at the end of 2025
91.3
EUR million
Segments operating profit
4,000
professionals
globally
47
countries
where our products are sold
Latest releases
Nokian Tyres ranked the 100th most sustainable company in the world by TIME Magazine
Change in Nokian Tyres Management Team
Nokian Tyres plc: Shareholders' Nomination Board 2026-2027
Two legends of the north, one perfect match
We have joined forces with Finnish Formula 1 legend Kimi Räikkönen. Both built for extremes and share the DNA for uncompromising performance, some collaborations just make sense.
Timing is everything
Timing matters, and when it comes to sustainability, the stakes are global. If we wait too long to cut emissions or switch to smarter materials, we won’t just miss the moment – we’ll miss the road ahead.
Joining the world of ice hockey
We are proud to be an Official Sponsor of the 2026 and 2027 IIHF Ice Hockey World Championships, the world’s largest annual winter sports event.
Nokian Tyres as an investment
Nokian Tyres is investing in profitable growth with the aim of achieving EUR 2 billion in net sales while committing to delivering sustainable shareholder value.
Our stories
Heading out on a summer holiday with a fully loaded car? Check your tire pressure before you go
Before heading out on a long drive with summer gear on board, it is worth taking a moment for one quick safety check: tire pressure.
Torille! Finland wins the 2026 IIHF Ice Hockey World Championship
Nokian Tyres was proud to serve as an Official Sponsor of the tournament. On behalf of our team around the world, Nokian Tyres President and CEO Paolo Pompei congratulates team Finland
The FREIMAN project aims to bring real value for the users of CTL forestry machines
To address the challenges of the remanufacturing process leading Finnish industry experts and researchers, including Nokian Tyres, launched the FREIMAN project.
Safety through
People
Safety isn't a job for those taking the easy way out. It calls for skilled professionals uniting as a dedicated team that takes pride and honor in the end-result.
Heritage
Born under the Arctic sun, far from perfect weather and roads, it’s in our Nordic nature to design solutions that ensure peace of mind in all conditions.
Innovation
As the tire industry pioneer, we keep ahead of the changing world with new innovations, continuous development and exceeding highest of standards.
Sustainability
Committed to making smarter choices for our surroundings, we set example in responsibility. A safer place to not only drive, but work and live; generations on.
