About us
Lead the world to drive smarter
This section gives you an overview of Nokian Tyres. Get to know more about where we came from, what drives us forward, our business and strategy and how we make it happen from ideas and innovation to testing and production.
Vision, purpose and values
We make the world safer by reinventing tires, and how they are made, over and over again.
Inspired by our northern heritage
Strategy
We firmly believe that our expertise in designing and manufacturing premium products will be increasingly valued, and as a sustainable tire company, our role will become even more significant.
Read moreBusiness units
Driven by our Nordic heritage, we manufacture innovative products for passenger cars, trucks, and heavy machinery, providing peace of mind for all conditions. Our Vianor chain specializes in tire and car services.
Read moreProduction
Make the world safer by reinventing tires, and how they are made, over and over again. We manufacture passenger car tires in its factories in Nokia, Finland and in Dayton, US. In 2025, we started commercial production in our factory in Oradea, Romania.
Read moreTogether we lead the journey to smarter driving for people and for businesses
Brand
We develop and manufacture premium tires for people who value safety, sustainability, and predictability.
Management and organization
This company is like its product; it reflects the passion and resilience of our people. We are made for demanding conditions.
History
Innovating for safer driving has been a key contributor to Nokian Tyres’ success ever since we invented the world’s first winter tire in 1934.
Latest articles
The First Annual FUTUREPROOF Ecosystem Event will be held on March 27 - Register now!
Our first annual FUTUREPROOF Ecosystem Event brings together organizations shaping the road ahead. Places are limited!
Another world’s first in winter driving
Nokian Tyres Hakkapeliitta® 01, the world’s first studded winter tire that automatically adjusts to temperature changes, ushers in a new era of winter driving.
40 years of innovation above the Arctic Circle
During the tire development process, tires are carefully tested to meet the demands of drivers in different regions. Testing ensures that tires are reliable in every driving condition imaginable.
Latest news
Nokian Tyres Annual Report 2025 published
A new era of winter driving begins: Nokian Tyres launches entirely new type of studded winter tire that automatically adapts to changes in temperature
Nokian Tyres’ factory in Romania earns LEED Gold certification as the first tire factory in the world