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About us

car driving on a road in between two lakes

Lead the world to drive smarter

This section gives you an overview of Nokian Tyres. Get to know more about where we came from, what drives us forward, our business and strategy and how we make it happen from ideas and innovation to testing and production.

This is Nokian Tyres

Vision, purpose and values

We make the world safer by reinventing tires, and how they are made, over and over again.

Strategy

We firmly believe that our expertise in designing and manufacturing premium products will be increasingly valued, and as a sustainable tire company, our role will become even more significant.

Business units

Driven by our Nordic heritage, we manufacture innovative products for passenger cars, trucks, and heavy machinery, providing peace of mind for all conditions. Our Vianor chain specializes in tire and car services.

Production

Make the world safer by reinventing tires, and how they are made, over and over again. We manufacture passenger car tires in its factories in Nokia, Finland and in Dayton, US. In 2025, we started commercial production in our factory in Oradea, Romania.

Brand

We develop and manufacture premium tires for people who value safety, sustainability, and predictability.

Management and organization

This company is like its product; it reflects the passion and resilience of our people. We are made for demanding conditions.

Contact us

Find all important contact information.

History

Innovating for safer driving has been a key contributor to Nokian Tyres’ success ever since we invented the world’s first winter tire in 1934.

Nov 7, 2025 • Products, Safety

Your winter tire guide: What to know before you buy

Winter is soon here, and many drivers are considering winter tires. Here are the top 3 most often heard questions and answers to those thinking about getting new winter tires this season.