Our stories
In our stories we take deeper dives into the world of tire making and tire makers. Explore the stories of Nokian Tyres beyond press releases. Join our journey!
40 years of innovation above the Arctic Circle
During the tire development process, tires are carefully tested to meet the demands of drivers in different regions. Testing ensures that tires are reliable in every driving condition imaginable.
Four decades of White Hell: the Ivalo test center celebrates its 40th anniversary
The 40-year-old center is the largest and most diverse winter tire testing environment in the world.
Not a Sprint but a Marathon: An expert panel explored keys to a winning EU consortium at Nokian Tyres FUTUREPROOF ecosystem event
Nokian Tyres welcomed FUTUREPROOF ecosystem members to its first networking event.
Proper storage keeps tires safer for longer
Proper tire storage is part of safe driving and one of the most important ways to extend the tire's lifespan.
All season confidence for Europe’s changing winters
In Europe's areas where winters are generally mild but occasional snowfall still occurs, all‑season tires offer a convenient and versatile solution.
Safer winter work starts with safer tires
Nokian Tyres offers a winter solution for heavy machinery.
FUTUREPROOF ecosystem: the first networking event and panel discussion on February 3
Nokian Tyres is inviting all FUTUREPROOF ecosystem partners to its first networking event on February 3, focusing on what makes a successful consortium in EU‑funded projects.

Lead to future
Our vision is to lead the world to drive smarter. We have three main lines that summarize our vision for the future.